Xinhua newswire reported Wednesday that, a senior Coca-Cola China executive filed a request for investigation with the police department on Tuesday.
In recent days, rumors spread on social networks and media sites on line saying that Coca-Cola China admitted in a TV program called Topics in Focus on the China Central Television network that its orange juice products contain a fungicide called Carbendazim.
Controlled by the founding Swire family, the company's operations also include property development in Hong Kong, marketing and distribution of Coca Cola products in China and supplying offshore oil rigs.
Song Ke, the boss, says that he has already placed his clients in a television commercial to be filmed next month for Pepsi Cola, one of China's largest advertisers.
Nonetheless, when China began its economic reform program, Coca-Cola was one of the first international companies to understand the inherent potential of the vast China market and returned to the country in 1979.
Want Want competes in China with the likes of Coca-Cola, Pepsi, Unilever and Wahaha.
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Unlisted Wahaha, best known for its bottled water, competes in China with the likes of Coca-Cola, Want Want, Uni-President and Tingyi.
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Authorities in China's Yunnan province accused Coca-Cola Co.
Juice is one of the fastest-growing beverage segments in China, as consumers look for healthier alternatives to cola drinks.
So the success of Coca-Cola's new orange-juice drink, developed in China, is a rare triumph.
ECONOMIST: Coca-Cola strikes it rich in Asia with a new drink
Coca-Cola is also benefiting from greater sales volumes from key emerging markets like India and China.
Particularly vulnerable are major US multinationals with a large presence in China like Boing (NYSE:BA), Caterpillar (NYSE:CAT), Coca-Cola (NYSE:KO), PepsiCo (NYSE:PEP), McDonalds (NYSE:MCD), Procter and Gamble (NYSE:PG), General Motors (NYSE:GM), Ford (NYSE:F), and Yum Brands (NYSE:YUM).
Coca-Cola brand beverages grew 4% by volume during the quarter worldwide, led by growth in China and Russia that reached 24% and 17% respectively.
FORBES: Coca-Cola Profit Beats As Brand Grabs Global Market Share
Coca-Cola, the world's biggest soft-drinks maker, saw sales in Europe and China fall in the last quarter of 2012 and warned the year ahead would be unpredictable.
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