Cheng and his group won a Grammy for best metal performance in 2001.

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Cheng has just listed hotel-management firm Renaissance Hotel Group on the New York stock exchange.

CNN: UST A FEW YEARS

"But we do know that social media drives engagement and can help sustain viewers' interest in what they're watching, " says Albert Cheng, executive vice president for digital media of Disney-ABC Television Group.

WSJ: Tweeting the Oscars: I'd Like to Thank My Twitter Followers