Hoping to allay parental fears, Frito-Lay has now introduced the slightly healthier baked Flaming Hot Cheetos.
And Flaming Hot Cheetos are definitely their rising star, especially in places like Texas and California.
Now Uncle Sam just pays people to sit at home, eat Cheetos and watch Jersey Shore.
One group got the original Crunchy Cheetos and the other group was given the airy version, Cheetos Puffs.
He says Cheetos are the number one selling extruded cheese-flavored snacks in America.
She and her team of researchers served Cheetos to two groups of women.
After hours of playing, Yan and Qiang sat down for lunch with their foster family: ham sandwiches and Cheetos.
PepsiCo is best known for its namesake cola brand as well as its Frito Lay products (including Doritos and Cheetos).
The hospital got so many requests for Flamin' Hot Cheetos that the chefs added the selection to the menu, she says.
If you've got school age children, you may be aware of a red menace that is sweeping the nation, Flaming Hot Cheetos.
School was out and out came their contraband bags of hot Cheetos.
Similarly, if you consume fewer calories because your cola is smaller, you can make up for it with more candy bars or Cheetos.
Let the sports fans get to their couches, Coca-Cola in hand and Cheetos on the coffee table so that the games can begin.
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So, imagine my dismay as I was driving home from an hour workout at the gym to hear Luke Burbank's story on Flaming Hot Cheetos.
With Nike's new pack, your books, laptop, Cheetos stash, and little white (or colorful) Apple are all taken care of on a daily basis.
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Sabritas distributes snacks, including Cheetos, Fritos, Ruffles and Doritos.
So in November, she transformed a former Cheetos delivery truck into an emporium of jewelry, accessories and clothes and, when she isn't traveling, she is parked at the same spot on 125th Street.
In its cafeteria recently, Ultra fund comanager John A. Sykora picked at a bowl of fresh fruit and tried to avoid an open bag of Cheetos tantalizing him from the lunch tray's far corner.
But during the basketball season, he says he's less likely to get his calories from vegetables than from another food group one that includes honey buns, Apple Jacks, Frosted Flakes, Cinnamon Toast Crunch and, above all else, Cheetos.
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PepsiCo (nyse: PEP - news - people ) itself has gotten fat by peddling many of the world's best-known nibbles and drinks--Gatorade and Pepsi-- and that sonorous trio of Frito-Lay snacks--Cheetos, Doritos and Tostitos.
To appease the angry health gods, PepsiCo is this month launching new versions of Doritos, Cheetos and Tostitos without trans fatty acids in the U.S. The urgency is such that the company hasn't bothered to test-market the products.
The chips contain 3 grams of total fat and fewer than 250 mgs of sodium, which fits the company's dubious definition of a more healthful snack, ( see graphic), compared with 10 grams of total fat and 290 mgs of sodium in Cheetos.
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