This will also have the positive effect of cheapening their currency and allowing exporters to flourish.
It was also, and this must have been a key consideration for Executive Editor Marcus Brauchli, perilously brand-cheapening.
Amazon.com's success is built around refining and cheapening an inefficient retail structure, in this case books and beyond.
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If cheapening a currency were the way to wealth, Argentina would be the world's most formidable economic power.
Beijing is in the midst of helping export factories by cheapening its currency.
With each cheapening of the dollar will come more pressure to let the yuan rise against it, as naturally it should.
For example, by keeping short-term interest rates below the level of inflation, a government can pay off its bondholders with cheapening money.
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With this announcement, the Fed has declared that is willing to take the risk of cheapening the dollar further in order to stop deflation.
The strong euro undermines the competitiveness of European exporters, and also drags down inflation in the single currency area due to the cheapening of imports.
This cheapening of debt effect is also true for the trillions of dollars in unfunded mandates such as social security, health care and government pensions.
We'd be cheapening our right to call ourselves a civilised nation.
Having taken Gucci to America, Aldo, one of Guccio's sons, battled his brother Rodolfo for more control and ended up cheapening the Gucci brand through over-licensing.
At the advent of Industrial Revolution, technological innovations aimed at diversifying product design and cheapening the production cost for meeting the needs of rapidly expanding consumer market.
But there is a certain sad drama associated with the prolonged cheapening of cultural movements, moments, and experiences, especially when profits are the only apparent and desired end.
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More recently, BMW got it right when it resurrected the MINI brand as a way to reach younger, hipper and less-affluent buyers without otherwise cheapening its core brand.
The repeatedly disproved theory in operation here is that cheapening your currency will improve your trade balance and that an improved trade balance makes your economy stronger and wealthier.
With dollarization, governments can't hide their mismanagement by turning on the printing presses, nor can they play the game of trying to boost exports by cheapening the value of their currencies.
Also, I really dislike the cheapening of PureView brand.
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The 11.6-inch, 1, 366 x 768 backlit LED display is surrounded with a bulky, 2cm bezel on all four sides -- making the screen itself seem comparatively bijou and cheapening the look of this otherwise-classy design.
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Or that fears over protectionism, and misguided policies--including cheapening the dollar as a way to improve our trade balances--triggered the 1987 stock market crash, in which equities lost more than 20% of their value in one day?
For starters, there are the usual legions are Rupert Murdoch haters who believe the Australian-born media mogul is a pernicious influence on the culture, corrupting politics via Fox News and cheapening once-noble institutions like The Wall Street Journal.
It will be the public that do the talking, in terms of ticket sales in 2012 in particular, but surely I cannot be alone in being severely critical of the two boards who, by staging so many matches against each other, are cheapening cricket's most anticipated contest.
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