In 2000 ESPN sold its 30% stake in Eurosport when it couldn't convince the pan-Europe channel to incorporate the ESPN name.

FORBES: Magazine Article

Mr Murdoch's attempt to set up a pan-European pay TV channel linked to the launch of a new European Soccer Super League, fell apart two years ago after he failed to agree terms with Mr Berlusconi.

BBC: Why Fleet Street fears Europe

CNN, still the only broadcaster to make money in the pan-European market, has launched a European regional channel, and is starting to broadcast in European languages.

ECONOMIST: Unsnoozing the continental news