Smaller publishers are also feeling the changing economics acutely.

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Physicians are changing, and I have a feeling the old guard in place today will be gone in a decade or two.

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Just like metro papers, many small town newspapers are feeling the pinch of the changing industry these days.

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But people have now been feeling good for some time without it changing their voting intentions.

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And the talking head media debate can get everybody confused, and cynical, and feeling like, you know what, nothing is changing.

WHITEHOUSE: Fairmont Hotel, San Francisco, California