One of the things that he's talked about, Wendell, is ensuring that we're making progress on health care reform as a way of bringing that deficit down, and changing the curve on our health care spending through Medicare and Medicaid.

WHITEHOUSE: Press Briefing

They want to be at the top of the curve, to continue to innovate and be the pioneers in this new and changing business environment.

FORBES: CSR Means True Partnerships