This event is a significant signal that the basis of competition has shifted markedly from cellular technology to computing technology to content.

FORBES: The Significance of Ericsson's Departure from Handsets

New online content aimed specifically at cellular customers will likely be less graphic-intensive and contain useful day-to-day information, such as telephone directories and information about restaurants, entertainment, and the location of gas stations, for example, Turley said.

CNN: New chip design targets cell phones

This will help SPH - which owns large stakes in Singapore Cable Vision and cellular phone company M1 - deliver multi-media content to PCs and bring data to handheld devices like Palm Pilots and third-generation mobile phones.

CNN: New Media Paper Chase

Cellular providers like Sprint are anxious to develop libraries of content and convince users they can watch TV on their phones, since that significantly increases the amount of revenue they pull in per user.

FORBES: Sprint's Knockout Deal

MediaFLO will negotiate deals with media companies to deliver their content, and will sell the service directly to cellular operators, who will share the network and resell TV service to their mobile customers.

FORBES: Qualcomm's Field Of Streams

The "killer applications" of speedy networks (which theoretically can transmit data at 40 times the rate of conventional cellular systems) have been widely touted to be portable videophones, plus access to Internet-based broadband content: games, music and shopping.

CNN: Stuck On the Runway