Brands will have to plan and research engaging pre-launch activities if they wish to level the category playing field and earn a high engagement-to-effort return on their investments.
Les Miserables and Lincoln make it a competitive field in this category, but I think the award history tilts things in favor of the sumptuous Tolstoy adaptation.
Representative DAVID OBEY (Democrat, Wisconsin): We are simply getting spreadsheets which show total numbers by rough category such as human services or field operations.