This time around two-thirds of Cat's product line is for economic sectors that have been in recession, estimates machinery analyst John McGinty of Credit Suisse First Boston.

FORBES: Sharpening the claws

Mr. Lashes also has forged a deal with Grenade Beverage LLC to create and distribute a line of Grumpy Cat coffee-in-cans and bottled beverages.

WSJ: Grumpy Cat Has an Agent, and Now a Movie Deal

What he saw, down the first base line, was left-handed pitcher Cat Osterman working on her wicked windmill underhand delivery.

NPR: Women's Softball On Olympic Chopping Block

"There's this great universal quality that Grumpy Cat captures, " explained Mason Peatross, who waited in line more than 90 minutes for his 30 seconds with the snoozing kitty.

CNN: The unlikely star of SXSW: Grumpy Cat

The case of the Monmouthshire boy attacked by a big cat as he played near his home is the latest in a long line of wild feline sightings in Wales.

BBC: Catalogue of Wales' weird cats

For two-hour stretches over three days, the cat lay on a cushioned pedestal in Mashable's tent and conventioneers waited in line for hours to have their photo taken with the nonplused puss.

WSJ: Grumpy Cat Has an Agent, and Now a Movie Deal

As Bob interrogates others in line - we find that hundreds of people are waiting for Grumpy Cat.

FORBES: I Met Grumpy Cat At SXSW