More casual, affordable fashion merchandise in represented by this brand extension that should appeal to a younger consumer.

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Metersbonwe, a Chinese casual-wear fashion company, uses Western models to showcase their apparel.

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Although she presented it in a very casual and informal fashion, as she enthused her way through the details of it, I started to suspect that she was taking it more seriously than I had initially appreciated.

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It's the latest rage among Japan's teens, a new fashion that combines cruise wear, Aloha casual, hippie counter-culture and, with an emphasis on pastels, the cute quotient girls crave.

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Timo Weiland has long been the darling of New York fashion people who love the line for its straightforward sense of happiness and casual textural details.

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