This will be a great case study for my next crisis management class at the University of Utah law school.

FORBES: Was Greenpeace's Shell Hoax Brilliant Or 'Villainous'? One Of The Guys Behind It All Speaks.

Process for submitting applications: Each country can submit one case study on biosphere reserve management, not exceeding a maximum of 30 pages (20 pages recommended) and appropriately illustrated with scientific data, figures and tables, photographs and other supporting documentation.

UNESCO: OFFICE IN VENICE

One case in point: According to a study by the Indian Institute of Management, potato farmers in the potato-growing states of Uttar Pradesh and West Bengal have realized 25% price gains since trading in potato futures began in 2006.

FORBES: Exchange For Good