If we do not want firms to grow too big to fail we cannot make it cost prohibitive for small firms to succeed.

FORBES: Too Big To Fail, Too Small To Succeed

Typically their strategy is flawed, most of their managers fail to see that it is, and those who do spot the problem cannot overcome cultural resistance to change.

ECONOMIST: Ready, fire, aim

This chapter documents why some companies fail while others thrive in the Chinese market, and illustrates important lessons that multinationals cannot afford to ignore when seeking to do business in China.

FORBES: What Is The Chinese Dream?