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But, it must also recognize that brand success cannot be measured in incremental steps.
FORBES: McDonald's Healthier Happy Meals Are Just a First Step in a Branding Marathon
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They contributed to government, laborers and lenders, but cannot be measured by the index.
FORBES: Misunderstanding Bill Gross on the Cult of Equity
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But the real impact of Joining Forces over this past year truly cannot be measured just by a list of accomplishments.
WHITEHOUSE: The First Lady and Dr. Biden Speak on the Joining Forces Anniversary | The White House
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Values are the most predictive, and values cannot be measured like GDP.
FORBES: Do the Chinese Envy America? IMF Forecasts, Purchasing Power Parities -- and Chuck Colson
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The level of animosity simply cannot be measured as most providers think insurers are very little more than an expensive annoyance and often much worse.
FORBES: Why Spend $900 Billion On Health Insurance?
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And it meant a laser-like focus on enduring national interests whose significance cannot be measured by banner headlines and cable news sound bites interests that will dominate the 21st Century.
WHITEHOUSE: The White House
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Quarks, the particles from which atomic nuclei are made, were reckoned to have such fractional charges, but since it is impossible to isolate a quark, its charge cannot be measured directly.
ECONOMIST: The 1998 Nobel prizes
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But help cannot be measured in dollars alone.
ECONOMIST: World economy: The jobs crisis | The
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Some goals cannot be met, others cannot even be measured.
ECONOMIST: Global poverty
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Whatever action we take must be cogent, effective and measured but we cannot hang about.
BBC: Military action: Labour viewpoints
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The opponents of anti-missile systems are returning to their favored, Luddite argument, namely that missile defense systems are not performing as advertized, cannot work and can, in any event, be easily counter-measured.
CENTERFORSECURITYPOLICY: Sea-Based Missile Defenses -- for the Allies, for the U.S.