"The holy grail is how can we make e-commerce social, " Mason said.
The effort has proved so successful that Unilever introduced a high-tech element: the Shakti entrepreneurs now run kiosks with personal computers which villagers can rent to send e-mails and browse the web for things that can make a big difference to their lives, like market prices.
"The hope is that we can make a drug that does what apo E-2 does, " he says.
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Senders can specify who opens e-mails, make changes, forwards, or prints them.
"If we can't make it, there's no e-tail business, " Blum says.
"Once you start taking questions on the street and people start seeing if you're genuine or not, it can make quite a bit of difference, " said E.
According to a recent report in the Harvard Health Letter, simple adjustments in the viewing angle can make us feel better as we spend hours reading e-books and working on our devices.
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Simple things like adding the ability to take screenshots or video, to modding tools or all the way up to getting seriously involved in E-sports are all ways that companies can make money by keeping fans involved.
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Sending an e-mail acknowledging a receipt of the application can make a difference.
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The cost of e-reading devices keeps dropping, and it's likely that in the next year or two companies like Amazon may be giving away basic e-readers for free (on the principle that you can make more money selling "blades" than "razors").
What hiring manager is going to make a decision based on an e-mail attachment when they can browse your LinkedIn and Facebook profiles, read the gory details in your blog and hit Google to find out more about you -- good or bad -- all in one sitting?
The meeting heard that anyone who had been a candidate for a year should have built up a list of 1, 500 e-mail addresses which can be used to boost campaigning and make it easy for people to make small donations using a similar system to the "JustGiving" charity website.
Compared with traditional books, e-readers make it easy to distribute works from African authors that can be hard to get in print.
It has created virtual coupons (beenz) that people can collect when they visit Web sites and then use to make purchases--a kind of e-bribe.
Chuck Robel, one of Silicon Valley's leading accountants, has five contact telephone numbers and an e-mail address on his business card to make sure that his clients can get hold of him.
The company currently produces a wide array of e-readers and tablets, the latter of which can perform virtually every smartphone task except make calls.
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Now they are increasing their focus on technology consumers can use to make purchases by simply entering a password or other easy-to-remember information on an e-commerce website, or by tapping a smartphone against a merchant payment terminal instead of swiping a physical card.
It can compromise secure transactions and passwords, make computers vulnerable to hackers, disable anti-virus software and distribute potentially confidential e-mails.
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