In general, they tend to focus on a menagerie of what I would call secondary factors, while missing the foundational importance of the Magic Formula.

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We call these metrics Critical Success Factors, and we use Key Performance Indicators to find out how we are doing against them.

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But a whole variety of factors - the call-up of certain types of reservists, the chartering of commercial shipping, the reported movement of pre-positioned equipment both to and within the Gulf region - all suggests that if war comes, it could begin with far fewer signs of obvious preparation than many people have argued.

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They look at the factors, they make the call.

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Kotick rattled off various factors he says make the "Call of Duty" franchise stand out from competitors -- "production value, the level of polish, " that "no detail gets left unaltered, " he said.

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They call this concept "cognitive reserve, " because these lifestyle factors seem to allow them to cope with the pathology of the disease better.

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Often it is a function of runway, family scenarios and other external factors that allow them to find their way to success, or call it a day earlier on.

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South Asians, perhaps due to the unique environmental factors of the region, seem to have an innate predisposition to what we might call the jugaad, or frugal innovation, mentality.

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One of the most important factors of engagement includes LISTENING to your audience and if they desire simplicity, then that should be a call to action on the part of the company.

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