In 1993, he co-founded Informatica at a time when data integration was not nearly the buzz-phrase it is today.

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Last year, Apple filed for a trademark on its buzz-worthy phrase, "There's an app for that, " which was used in a commercial for the iPhone.

CNN: Apple trademarks 'There's an app for that'

While the NBC series was based on a non-fiction book by Buzz Bissinger, the phrase was the creation of Berg, who adapted the book first as a movie and later as a show.

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The current buzz phrase is "carbon footprint" - your carbon footprint is the amount of greenhouse gasses you and your lifestyle produce in a year.

BBC: PortableApps