The brand began offering push-button start in 2007 on its Altima mid-size sedan, a mainstream product if ever there was one, and has continued to expand the offering across its portfolio.

FORBES: Drivers -- But Not All -- Love Vehicles' Push-Button Starts

With the usual close-season merry-go-round of drivers moving teams, other teams being renamed and brand new ones being thrown into the mix, Button said 2010 had all the makings of a fascinating season.

BBC: Hamilton challenge excites Button

Lincoln luxury brand has revived and updated the concept of push-button gear selection, last seen in the U.S. in the early 1960s.

WSJ: Changing Gears: Auto Makers Ditch Familiar Shift Levers

Esmee Williams, Allrecipes.com's vice president of brand marketing, said her site launched a Pinterest pinboard in 2011 and added the "Pin It" button last May.

WSJ: As Pinterest Grows, Startup Seeks $2.5 Billion Valuation

Adidas is stocking many of its China outlets with its lower-end NEO brand, making sure Chinese consumers get their fix of red skinny-fit jeans, fashion ponchos and button-down gingham shirts.

WSJ: Asia Gravitates to Cheap Chic