But experiment by experiment, these pioneers are learning to find their way around this new business.
It would be a big experiment, but it would at least be a planned one unlike the equally big, but unplanned experiment that is now being conducted by motor cars, power stations, cement factories and logging companies all across the planet.
But the experiment continues, and Dr Burgess is taking bets that Newton's winning streak will not last much longer.
In 1967 he had fun trying to nurse the tiny, dusty island of Anguilla to independent statehood, but the experiment was overturned.
Dunn would have been happy to keep Bonobos true to its web-only roots but an experiment selling pants in a physical showroom changed his mind.
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But the experiment for which he is best remembered is the crossing of a sweet william with a plant of the same genus, the ever-popular carnation.
But the experiment is not without side-effects.
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He ran a similar experiment but first asked people to remember their relevant past experiences.
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In this experiment, which was originally a thought experiment but has recently been conducted, time seems to run backward.
But the expensive experiment continues, with U.S. taxpayer funding, in Indonesia.
We can always replace equipment, we can always replace reagents, we can even replace mice, but replacing an experiment that took you two years to complete is really tedious.
Having now understood the house's behavior under stress, Kopp and his team will now set about recreate the experiment but this time measuring the load on the nails which lifted.
But they go further: what is happening is not just an attempt to meet road costs, or even to balance the rival costs of road and rail, but an overt experiment in putting a money price on the environment.
To see whether it was the rapidity with which the changes were made that hastened the demise of the old mice, the researchers repeated the experiment but either delayed or advanced the light part of the cycle every four days.
That makes them see Cyprus not as a failure of the Euro-experiment, but a fascinating case study for policies.
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The CBD is in a position to encourage experiment, but not much more.
An accident in the 70s left him wheelchair-bound, but he continued to experiment with music, producing arguably some of his best work.
But in the first experiment we got a blastocyst and within a couple of months we already had an (embryonic) stem cell line.
The ideal solution is to counter fluctuations in wind power by changing demand, as in the Washington experiment, but it's a big job.
This stuff may not stand up to scientific experiment, but a clever fortune-teller can make people think that he can see around corners.
This year, eBay displayed ads inside of its iPhone app as an experiment, but found that they were distracting and cluttered up the smaller screens.
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"There's been a fair bit of talk on how we're going to experiment, but that won't be the case, we'll be picking our best 22, " said Jones.
Michelle admits there were times when she regretted agreeing to the no-impact experiment, but says it has been one of the best adventures of her adult life.
At the time, some critics felt threatened by the design, calling it "cold" and "barren, " but most lauded this experiment in blurring the boundaries between house and nature.
But a simple laboratory experiment using what are, after all, ultimately harmless words, is not the same as a case of child abuse or the horrors of war.
But even as they experiment at home, some Japanese companies have been quietly laying the groundwork for a big push into Nokia and Ericsson strongholds in the GSM market.
But perhaps its biggest experiment of all was taking a cute pop tune from the '60s called "Spanish Harlem" and asking a white British singer to perform it, with only a 1932 vintage guitar as backup.
But most Germans want to experiment with competing providers before signing up with one.
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