This has worked so far, but it could backfire if Burberry comes to be seen as more common than chic.

ECONOMIST: Face value

But it could backfire on honest taxpayers.

FORBES: Better buy yourself another filing cabinet

But this could backfire.

ECONOMIST: Italy

But this ploy could backfire on Pakistan's new leaders.

ECONOMIST: Astounding many, two old rivals say they will rule together

But it could also backfire.

WSJ: Facebook Shows Off New 'Home' Software for Android Smartphones

But this strategy could backfire.

ECONOMIST: Chile and Pinochet

Turner also backed the plan, but believes the policy could backfire.

BBC: CHOOSE A SPORT

This has ended the road-blocks, but the decision could yet backfire.

ECONOMIST: Poland��s pig-headed farmers

But hawking the Hemi could backfire.

FORBES: Magazine Article

But even Cisco's partnerships could backfire, for Chambers' big ambitions could threaten some of these allies.

FORBES: Technology

Former England and British and Irish Lions centre Jeremy Guscott says he understands why Wales have targeted the abrasive Northampton hooker, but warns that trying to unsettle Hartley could backfire.

BBC: Wales must sledge England's Dylan Hartley says Davies

But the FMB said it feared the plans could backfire and drive the industry "further into the doldrums".

BBC: Builders fear waste plans will backfire and harm industry

But a single-minded focus on repeal could backfire as a Republican governing strategy.

MSN: GOP sending Obama message on health repeal

But Majid and others here in Badakhshan fear the new U.S. strategy could backfire.

NPR: Teams Focus on Poppy Eradication in Afghanistan

But as I wrote earlier this week, these proposals are far from perfect and could even backfire.

FORBES: Cyberwar Hype Comes Under Increasing Scrutiny