The typical big-business database has grown in size a hundredfold in the past five years, bloated by the sprawl of computing systems and applications, Internet commerce and recordkeeping mandated by government regulation.
Suncalled the acquisition a further investment into the future of Web-based computing, to be pioneered by vendors like Oracle, with its new Sun-based Business Online database outsourcing service.
If performance is vital, like running a business-critical database, then we would suggest a physical dedicated managed hosting environment.
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Last week, I met up with DataStax CEO Billy Bosworth, and he talked about the new opportunity he sees in the database business.
That goal could prove to be elusive, for Ellison's main database business, still nearly two-thirds of revenue, grows only 3% a year, according to Citigroup.
Oracle mainly competes with IBM, Hewlett-Packard in the hardware business, IBM and Microsoft in database and middleware software business and SAP in the applications software business.
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Bloomberg Sports, vying to become a leader in the sports stats database business, will be on hand to showcase its latest baseball analytics product along with its Front Office 2011 fantasy game.
That goal could prove to be elusive, for Ellison's main database business, still nearly two-thirds of revenue, grows only 3% a year, according to Citigroup (nyse: C - news - people ).
And although many of IBM's efforts in corporate markets, such as e-commerce, will center around the mainframe version of DB2, it is the NT version of DB2 that is clearly driving its database business in small and medium-size companies.
For recruiters, LinkedIn is the largest ( now 200 million members) and most current database of business professionals in the world.
Elroy Dimson, Paul Marsh and Mike Staunton of the London Business School examined their database of 17 national stockmarkets since 1900.
Your business might already be in their database.
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He grew up on the database marketing side of the business and was eventually promoted to senior strategic management positions in account planning.
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An example is a business with a high-traffic, database-based web site.
The agency compiles information from consumers, law-enforcement officials, the Better Business Bureau and other sources in a database called Consumer Sentinel, which now holds about 6.1 million complaints.
The strategic intent has been to triangulate between business strategy, algorithmic math, and database structures to develop software tools that can change decisions to measurably increase shareholder value.
The most recent iteration of the big-ticket package, Oracle's E-Business Suite, is a set of business applications designed to work with a single database.
Jeremy Barbera, the chief of MSGI, claims to have pioneered the practice of database marketing for the live entertainment business back in the 1980s and originated web-based ticketing in the 1990s.
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Mr Ellison argues that the e-business suite standardises data, putting it in one database where it can be manipulated by a complete and integrated suite of applications.
Without the software, if a college or business wanted to subscribe to some kind of online database, they'd have to create hundreds or thousands of accounts, one for each individual user.
The database marketer, the largest serving the catalog business, has the skinny on 90 million shoppers, based on information from 1, 900 retailers.
Microsoft makes business software for enterprises and, more importantly, Microsoft makes database software.
Oracle believes that the rigours of doing business on the Internet are creating a demand for ever more sophisticated database technology, and that 8i will be a natural choice for electronic commerce.
EMC, which owns a majority stake in VMware, installed Microsoft veteran Maritz as chief executive, and also hired Pat Gelsinger, formerly of Intel, as the head of the value-added software (like security and database analysis) that EMC puts atop its core storage business.
Visitors can read up-to-the-minute headlines or investigative reports from APBNEWS.com, APB's national news service, download government documents on celebrities, view photos of missing children or wanted criminals, scan a registry of convicted sex offenders or search a tip database with advice on everything from preventing carjacking to strengthening business security.
This may mean that you use low-cost Web-based services to provide order taking, accounting, e-mail services, database management, or a hundred other functions that are central to the operation of your business.
The rapid and disruptive shift in the industry toward those business-driven themes have led Ellison to assert a bold claim: new competitive dynamics in the database sector will raise the stakes for Teradata and other relatively lower-profile players that have generally stayed under the radar of Oracle, IBM, and even Microsoft SQL Server.
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Wahler's Hunt Valley, Maryland-based firm uses database and Internet technology to track a company's consumption of printed goods -- such as business cards and stationery -- and designs programs to make these purchases less costly.
Dutschke has registered several business ventures with state officials, all of which appear to be closed, according to a Mississippi Secretary of State database.
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