Range Rover will also offer optional executive seating, with two business-class seats in the place of the midrow bench.
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On all airlines, passengers can buy first-class or business-class seats, which are wider.
Not only are business routes more expensive, but the London-bound travelers are more likely to buy business-class seats than the L.A. fliers.
Domestic carriers began stepping up their game in 2006, when American Airlines first offered business-class seats that can fully recline but remain at a slight angle to conserve space.
Each of the airline's business-class seats will offer video on-demand on a 15.4-inch television, iPod-playing capability through an in-flight entertainment system, a USB port and power outlet, and noise-canceling headphones.
They can target passengers according to their profile, such as those who might be candidates to buy business-class seats in the future, or who fly in business class when their company pays.
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For Delta, which eliminated international first class years ago, the new herringbone layout yields 48 business-class seats on the Boeing 747, 17 fewer in the same amount of space as the older design, which didn't have horizontal flat beds and direct aisle access for every passenger.
The trend toward lie-flat seats in business class, along with amenities that are similar to first, diminish the value of first, she says.
The mock-up has steel seats in typical coach, business- and first-class layouts on both decks plus replicas of the 555-passenger jet's staircases and cargo containers.
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The upper deck is home to 32 business class seats in a 2-2 configuration -- the width of the area is roughly the same as the interior of the 737-700.
We want to fly nose-down, explains United President John Edwardson, referring to loading up the front seats with more first-class and business-class travelers.
Despite the desirability of lie-flat beds, entertainment and fancy-meal service in business class, there are lots of empty seats to auction off.
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Almost everyone seems to love Cathay Pacific for its smooth service and fantastic Hong Kong hub, but with an 81-inch-long first class bed, flat beds in business class, and shell seats in economy (meaning that even if the person in front of you reclines, their chair-back does not), Cathay's a particularly comfortable option for those who value their personal space.
On some older three class planes (767-300 and 747-400) that have not been upgraded to the hybrid Business First, United has rear facing business class seats, but they are in pairs facing the same direction, not alternated, so you always face the same way as the person seated next to you.
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