We want people to be burning up with desire to pursue their interests.

FORBES

Andy Pettitte has always been synonymous with a burning desire to succeed and for being a consummate professional.

FORBES: A Fond Farewell To Yankee Stalwart Andy Pettitte

Cicero was a political outsider from a small town near Rome, but he was a brilliant man and gifted speaker, with a burning desire to gain the highest office in the ancient republic.

WSJ: Cicero, Dirty Tricks and the American Way of Campaigning

His new SVP had the strengths required for the role and seemed to fit with the team so the focus was making sure he had real a burning desire to tackle the challenge. ( See my earlier article on the only three true interview questions).

FORBES: Three Steps to Managing Executive Onboarding as the Crucible of Leadership It Is

But with respect to the latter the burning of witches at the stake ended when the authorities stopped gratifying that desire.

FORBES: Still Burning Witches At The FCC