"It is shaping up to be the most profitable year for the cotton producer in my career, " said Bud Holmes, an executive vice president of PlainsCapital Bank in Lubbock who has been lending to farmers since the late 1980s.

WSJ: Farm Economy Bounces Back

Those sponsors include Ochsner Health System, Coca-Cola, Allstate, Whitney Bank, Peoples Health, Verizon, and Bud Light.

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