Bucking bull breeders, however, can use a wide array of techniques to maximize their investment.

WSJ: Those Who Root for the Bull

His total number of children is unclear, but according to the American Bucking Bull Inc.

WSJ: Those Who Root for the Bull

Today, for breeders and owners hoping to compete in PBR, American Bucking Bull Incorporated is the principal authority.

WSJ: Those Who Root for the Bull

Though bucking bull breeders can trace a few lines back to the 1930s, the targeted breeding of bucking bulls did not take off until the 1990s, when DNA analysis became the industry standard for determining parentage.

WSJ: Those Who Root for the Bull