We took a first look at New York City's gigantic, spiky blue smog-eating wendy pavilion, and at the Dwell on Design Show in LA this week we spotted the Casa Bubble House, a round, transparent pod made of recycled material that can be used like a tent.

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Bubble Wrap first had to take on balled-up newspaper, no easy sell because that packing material was essentially free.

FORBES: Wrap Star