And when in doubt, Sweeney said to get a dubbel (a strong brown ale), which goes with everything.

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They were pretty excited to show off their new campaign for Newcastle Brown Ale, which includes the above billboard ( bigger here).

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When it comes to the nightlife scene, locals refer to "blank-stare bars" where an excess of Moose Drool Brown Ale induces walking catatonia.

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After earning her degree in chemistry from the University of Edinburgh in 1991 (where she kept her own bottle of Bowmore in her desk drawer for special occasions), she spent a year studying the chemistry of Newcastle Brown Ale.

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