Henry Paul, who switched to full-back following injury to Justin Brooker, kicked his second conversion to give Bradford a deserved eight-point interval lead.
With an awesome display of power they scored 11 sparkling tries, three of them from winger Justin Brooker who was unable to force his way into the Murrayfield line-up.
He will go up against Charlie Brooker, Rob Brydon and Stewart Lee in the male TV comic category and face Brooker, Alan Carr and Graham Norton to be named comedy entertainment personality.
It arrived with much hype - almost every major newspaper has devoted column inches to the launch and to the fact that heartstrings had been successfully tugged (apart from Charlie Brooker writing in the Guardian who states that anyone who cries at this is "literally sobbing IQ points out of their body").