Are you irreverent and have built a brand breaking all the rules?

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"It's breaking all the rules of designing something, " says Jepsen.

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All four have denied breaking parliamentary rules but have referred themselves to the standards watchdog.

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Instead it was an essential part of the USPS team strategy, and it involved participants in several countries, all working to achieve better competitive results by deliberately breaking agreed upon rules at the expense of athletes who competed clean.

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