McDonald's, Wendy's and Burger King (which parent Diageo (nyse: DEO - news - people ) wants to unload) are bludgeoning one another with ever-cheaper offerings as health-oriented upstarts like Salad Works and Panera Bread (nasdaq: PNRA - news - people ) nip at their heels.

FORBES: Self-Employment

They were exploring things like what affects how grass grows, how electricity works, and why bread gets moldy.

WHITEHOUSE: Office of Science and Technology Policy Blog

"This bread is very important for me, " says Wafaa, a mother of five who works for the tax authority.

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It works on a smaller level with people showing an interest in individual items - the bread, the fish, using lingonberries and elderflowers.

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We have no bread, milk, fruit and veg, fresh meat or cigarettes and the lottery terminal no longer works.

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