Well, since then HP has released Sleekbooks under its mid-range Envy brand, and also its lower-cost Pavilion line.
The Co-operative said its expansion had been made possible after changes to the Legal Services Act, which allows a major brand to offer a range of consumer legal services previously only available from private solicitors.
According to 2011 Brand Keys research, Merchandise Range drives loyalty for discount and online retailers, and Store Reputation drives the loyalty for department stores.
To do that, Capellas says Compaq will slap its well-known brand name on a wide range of products: from portable organizers to the Himalaya servers that power AOL's e-mail system to products still in development that will blur the lines between computers and electronic appliances like cell phones and stereos.
Finally, Akzo's "value" range within the Glidden brand would fit well in Wal-Mart.
Given an inability to create meaningful levels of retail brand differentiation and a uniformity of merchandise range on offer, what else can the retailers do?
"As one of the most widely used business PCs in the world, Dell Latitude brand laptops need to support a broad range of technology so our customers can connect virtually anywhere and at any time, and Qualcomm's Gobi platform helps us achieve this, " said Kirk Schell, executive director and general manager of Dell's Business Client Product Group.
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The boutique will offer the entire range of collections from the Geneva-based brand, as well as exclusive boutique models.
The company's budget range - Basics - is its fastest growing brand.
Once trust has been earned, an audience will be open and receptive to a wider range of engagement opportunities, including commerce and brand awareness.
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Unilever global brand director Neil Munn told CNN that technology was providing a range of new platforms for advertisers, including his own company, to expose their brands.
Maybe Krafcik and colleagues should consider simply changing the conversation about their brand from a mileage emphasis to a discussion about the broad range of vehicles now being offered under the Hyundai umbrella, from economy models to the luxurious Equus.
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However, the Blackberry brand still boasts 75 million active subscribers thanks mostly to its smartphone range.
McCann also notes that although females populate the wide range of middle management and frequently have been keepers of the brand culture, there are far too few in CMO and other C-suite roles, or in engineering and product design.
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The company, which started out focusing on women but now has a wide range of sites, also has more than 1, 000 brand advertisers and more than 85 million monthly unique visitors in the U.S. and more than 200 million worldwide.
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In the last 60 days the company introduced a range of powerful products, including new Company Pages and the Talent Brand Index, a tool which lets companies understand and improve their external employment brand with pinpoint precision.
They have develop a range of higher welfare chicken products that will launch under the Jamie Oliver brand from June.
Hasbro (NASDAQ: HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company's world class brand portfolio.
Other most-wanted wheels range from a relative economy car from Volvo, to the first luxury-brand hybrid from Lexus, to an all-wheel drive Audi, the carmaker s fastest to date.
Rather than marketing under a "Brand Australia" umbrella, the country's better wine outfits want to create a range of regional brands with quality--and higher price points--as the focus.
Although he has only been in the kitchen since Easter, the results are impressive, starting with a range of raw vegetables accompanied by an intensely smoky baba ganoush, the existing Petersham brand of extra virgin olive oil and pita bread.
Using his distinctive Virgin logo -- first used to brand his record label of the same name in 1972 -- Branson has created companies across a range of industries since the mid-1980s.
Their models range from Hyundai's new flagship, the Grand Santa Fe - which marks the brand's entry into the market for large, luxurious sports utility vehicles - to Kia's Provo concept, which is gunning at the quirky Mini.
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