The booth will also feature brand new products from iLuv including Bluetooth speaker docks, iPhone 5 cases, and high-performance headphones and earphones.
The concept of growth in a high-volume, highly competitive market such as the online gaming space would seem like a monolithic feat to those indie game studios to push their brand and new products into the rankings of the top dogs (Zynga, etc).
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In order for the brand to have value beyond that, the company must find new ways to deploy the brand (on new products, services, etc.) to create value.
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In my previous stint at Vlasic, we breathed new life into a teetering brand almost exclusively through new products and product improvements.
It certainly is arresting, in that same way brand-new Apple products sometimes are.
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For retailers, pop ups shops combine traditional marketing with the excitement of a live event, enticing customers to interact with the brand and experience new products.
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With their brand identity and some exciting new products in the pipeline, the high-capacity storage market looks like Iomega's to lose.
The solution lies in creating a new brand for lower priced products.
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This would quickly dilute the value of the brand while decreasing our interest in new products.
Just as you spend money to build market share, launch new products and increase brand recognition, be willing to invest in initiatives that will change longstanding workplace practices--like performing preliminary activities off the clock or attending midday meetings--that put you at risk.
As Tim Cook of Apple recently explained, retail outlets are not just a mere distribution channel, they are the face of the brand, where people can discover new products, get more out of the ones they currently own and receive service when things go wrong.
Honda said it will also grant new licenses for new products which will be produced and sold under the new brand name.
The company has introduced several new products with the Marlboro brand, often with lower promotional pricing.
This means that it is a sustainable source of competitive advantage: The company can continue churning new products under the same brand for years to come, even if the company founders, management, and key employees leave the company.
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Imitation of foreign brand name products and store chains is neither new, nor unique to China.
Therefore, Sony will also remain committed to strengthening its VAIO brand and introduce increasingly compelling products which offer new value propositions to the market.
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When things get difficult for big business, they move their money, their manufacturing and their sales efforts out of the United States where they can hide their money from U.S. taxes, accomplish cheaper manufacturing and open up brand new markets of people who will buy their products.
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But that's because the concept of specifically designing arenas to allow corporations multiple ways to show off their products and promote their brand names is new.
Having a valuable brand can increase expectations of future cash flows but only if the brand is utilized in innovative new ways or deployed on new products or in new markets.
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He is also credited with introducing new flavors and products, and expanding where Tabasco brand products are sold.
Taking advantage of advances in technology, some of the new products may even be better than the original, brand-name drug.
In the last 60 days the company introduced a range of powerful products, including new Company Pages and the Talent Brand Index, a tool which lets companies understand and improve their external employment brand with pinpoint precision.
Infor will be launching three new ERP products on Force.com bundled under the InForce brand.
Pepsi has small product-development teams that come up with new ideas and perform consumer testing, independent of brand managers overseeing established products.
But what is also baked into the share price is the general prevailing view of what future profits are going to be, how much money is going to be made out of new products, how much can be made out of leveraging the brand, the cash the company has, the bright minds it has working for it?
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The impressive new temple of Apple products is meant to be a flagship of the brand.
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And sources say there are no new Mercury products in Ford's pipeline after 2009, suggesting that brand's days are numbered.
Private labels also offer more control over product development and distribution, enabling department stores to release new products as much as 60 to 90 days ahead of their name-brand competitors.
Atlanta Hawks guard Dahntay Jones has expanded his off-the-court portfolio via the announcement of a brand new partnership with global audio company JBL, a division of Harman premium audio and entertainment products.
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People can expect to see new Polaroid products that will deliver the fun, instant gratification and value that the brand has long stood.
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