That includes editors whose job is to "enthusiastically" scorch cars around cones on a test track, brake as hard as possible again and again, and hammer the throttle repeatedly in an attempt to produce top performance figures.

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Only laps later he was unable to brake in time and had to go off the track into the gravel.

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He realized that this same technology could be used to measure and track vodka, gin and whisky just as easily as motor oils and brake fluid.

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