Ballard's latest products are a book and a TV show timed to capitalize on the frenzy of interest around the Memorial Day release of the Disney movie Pearl Harbor.
The book and the documentary are products of the Vessels of Brazil Project, which has been conducting careful research work for over 10 years about artisanal boat-building traditional knowledge in Brazil.
And, we might take it for granted today, but it is only very recently that the companies who survived the dot-com bust changed the way we communicate with others, book travel plans and buy products.
For book publishing companies, e-readers present another way to sell their products and a way to get things to print faster, as an e-book can be distributed faster than a paper copy.
Please read The ETF Book for broader information on exchange-traded products and how they work.
"Wal-Martization" is helping to force branded-goods makers to come up with novel products to maintain pricing ( see also our book excerpt, p. 26).
Publishers also benefited by having more of their products on the shelves because the large commercial book retailers stocked between 10 and 25 times as many titles as the small independents.
Amazon's online superstore has become the unlikely stage for 21st-century amateur comedy, where thousands of customers have submitted reviews for products ranging from the self-explanatory explanatory book "How to Avoid Huge Ships" to the Hutzler 571 banana slicer, a yellow plastic banana-shaped device that cuts bananas into even slices.
WSJ: These Amazon Products Are No Joke, But the Online Reviews Are
See The ETF Book for more information about the history of exchange-traded products.
The government watchdog, the Medicines and Healthcare products Regulatory Agency, said it would investigate the book.
Various newspapers, magazines and even book publishers have been coming up with online versions of their products as an increasing number of readers access information on high-tech gadgets such as tablet PCs and smartphones.
Microsoft opened its check book and spent like crazy in its effort to defend its historical PC products business.
Jay Greene presents an odd conundrum with his latest book, a survey of how large household brands integrate design principles into their products.
There are used movie and book sales, sure, but those are overshadowed by each respective industry moving their products online.
The book also provides colorful anecdotes about Dr. Topol's own sampling of these products, as both a doctor and stand-in patient.
Markets have subsequently disseminated the diverse products of the world very effectively, as illustrated by walking through a book or music superstore.
Touted as "the guide to fast and easy shopping on the web, " the book offers information to more than 2, 500 online stories featuring everything from baby products to chocolate.
Like e-book pioneers in America, they point to the trend away from paper-based products as the technology for downloading and displaying text electronically gets cheaper, more convenient and easier on the eyes.
In 1963, British advertising pioneer David Ogilvy, in his book Confessions of an Advertising Man, argued that ads should be all business, selling products by informing consumers rather than entertaining them.
In Las Vegas small business vendors showcased the discounts they planned to offer as part of Small Business Saturday: a jewelry store took 20-percent off its products, a hair salon offered 20-percent off haircuts and threw in a complimentary book, a flower store offered 10-percent off its merchandise.
Not long ago, publishers decried low e-book prices as a scourge on their industry that cannibalized print sales and drove down the value of their products.
WSJ: Digital Prequels for Books Like 'Rogue' and 'Life's a Witch'
Vendors of all sizes are here in Las Vegas introducing products they hope will capitalize on piqued consumer interest and the predicted growth in the e-book market in the year ahead.
According to Ed Keller, co-author of The Face-to-Face Book: Why Real Relationships Rule in a Digital Marketplace, 90 percent of real-world conversations about brands, products and services happen offline.
应用推荐