But for the purposes of Life2, it is a very successful boating business, using the latest wireless technology to run a seamless operation.

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One company that has changed its business strategy is the Florida-based boating company Marine Max, which introduced a scale-based business model in addition to innovative products and services.

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And it's the reason because of what people use it for, for practical purposes, commercial usage, as well as individual, whether it be boating or, like I say, business or whatever.

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Although the majority of consumer boating titles are continuing to struggle, it appears that other categories, including business magazines, are seeing improvement either in gains or just significantly fewer losses.

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