Sales were so brisk McClung then opened a so-called pain clinic to demonstrate and sell the blue-tinted cream.

FORBES: Marketing

One, who may have run with a slight limp, was wearing a baseball cap with a cream or white peak, a light blue hip-length hooded jacket and reflective strips down the sleeves.

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There's a black plastic accent all around the edges, with the majority of the phone -- the front, "active flip" and keypad -- finished in a handsome shade of dark gray plastic (cream and blue being the other two colors available).

ENGADGET: Ericsson T28z review Mobile