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We will likely reaffirm our neutral stance on BKS in our upcoming report despite the much lower price level.
FORBES: Barnes & Noble Stakes Its Fortune to Digital Market
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Beleaguered bookseller BKS made its entry into the e-reader category with the Nook.
FORBES: E-Reader Options Plays On Apple, Amazon, Barnes & Noble
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If the stock does get smacked lower by trendline resistance, it could lure a new crop of bears to the BKS bandwagon.
FORBES: E-Reader Options Plays On Apple, Amazon, Barnes & Noble
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Coming into the week, we had a Fairly Valued rating on BKS, and the sell off today does make the valuation look more appealing.
FORBES: Barnes & Noble Stakes Its Fortune to Digital Market
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This descending trendline has kept a tight lid on BKS since July 2007, with the stock managing just one monthly finish above this level in the intervening years.
FORBES: E-Reader Options Plays On Apple, Amazon, Barnes & Noble
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I'd bet those same people now spend a lot of time cruising the self-help aisle at Barnes and Noble (nyse: BKS - news - people ).
FORBES: Grownup Training
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We cannot say that BKS should have denied the current trend in book sales towards the digital, but maybe that they should not be devoting such a large investment in that direction.
FORBES: Barnes & Noble Stakes Its Fortune to Digital Market
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Two brick and mortar retailers that have struggled to cope with the rise of Amazon (AMZN) are reporting earnings this morning: Best Buy ( BBY) and Barnes and Noble ( BKS).
FORBES: Stocks Rock Higher With Apple In The Lead
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On paper and within the Barnes and Noble ( BKS) conference rooms, NOOKColor, a dedicated e-reader with touch-screen, color, presumably-good web browsing and even video capability, had to seem like a slam dunk.
FORBES: The NookColor Won't Save Barnes and Noble
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Some of this has already been prevalent in some areas as bookstores begin to disappear, but I have to believe the appeal of a physical book to consumers may be worth the fight and BKS is probably best positioned in that arena.
FORBES: Barnes & Noble Stakes Its Fortune to Digital Market