Lured to marketing for Bing, she devised social media strategies and launched REDU, a Webby-winning campaign site for education reform.

FORBES: Sometimes All You Need Is A Boost

Jevonsha Johnson, 28, said she wants Orr to keep in place efforts under Mayor Dave Bing to level as many of the city's 30, 000 or more vacant houses as funds allow.

NPR: Detroit Manager To Listen, Then Assess Priorities