"There's an entire industry to create, from distributing interactive ads to billing to getting product to the person who points and clicks on cubic-zirconium jewelry they've got to have, " he says.

FORBES: Taking Liberty

"There's an entire industry to create, from distributing interactive ads to billing to getting product to the people who point and click on cubic-zirconium jewelry they've got to have, " he says, referring to the burgeoning TV home-shopping industry.

FORBES: Taking Liberty

Cardmembers already synced with Twitter for offers need to add a few more details, including their billing address, for product shipment.

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But network execs insist product cameos will always get second billing to commercials.

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In this type of agreement, the third party institution can issue branded cards and is responsible for design of product features, customer service, billing and credit and authorization of transactions.

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With the introduction of debit cards, money could be withdrawn from personal accounts instantaneously, leaving the individual little recourse in the event that the product or service was unsatisfactory or a billing error had occurred.

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The product will then be shipped to the account billing address synced with Twitter, and payment taken from your synced Amex account.

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