While the Smuckers will boost the ad budget for Crisco and Jif, they're hardly big spenders.
Many road warriors aren't big spenders, however, and are unlikely to be potential Porsche buyers.
That pool of big spenders is expanding in most companies as smartphones become widely available.
For many consumers, particularly the big spenders, the personalities matter almost as much as the brands.
But big spenders or not, the Udall cousins are running in the right year.
But the tourist season is short, and the year-round customers are not big spenders.
Legislatures in Albany and New York City are in the hands of populists and big spenders.
There have been questions whether big spenders like Manchester City and Chelsea would be able to comply.
Perhaps worst of all, some big spenders have lost their lust for the promise of new technology.
Offline, youngsters are big spenders in their own right, as well as important influences on their parents' spending.
McCain portrayed himself as a fighter, saying he tackled corruption and big spenders, regardless of which party they came from.
Another of this year's big spenders: the crown prince of Dubai, a member of the FORBES World's Richest Royals list.
In both parties, deficit hawks and big spenders (often the same individuals) are flailing for ways to boost federal revenue.
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And though team sponsorships hit a five-year low in 2010, some big spenders are beginning to return to the sport.
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Republicans parlay free market principles into votes, but rapidly mutate into big spenders once they too can dispense from the public purse.
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Importantly, as far as players and their salaries are concerned, these two teams are traditionally frequent and big spenders in free agency.
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Despite pressure from big spenders, Gilmore is following through on his pledge.
This reflects the disproportionate role of big spenders as a revenue source.
The big spenders wanted to impose an income tax in the state of Washington, and they even had support from too-rich-to-care Bill Gates.
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But the cost will be steep: Wal-Mart's customers aren't the kind of big spenders who will splash out for a high-margin gaming rig.
And Republicans and Democrats on Capitol Hill have been big spenders.
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What separates the big spenders from the improvers, McKinsey found, is the awareness that different types of school system respond to radically different types of reform.
So it has come to this: The biggest short-term risk of the U.S. defaulting on its sovereign debt is not that big spenders will have their way.
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While big spenders like Oracle 's Larry Ellison grab headlines for antics like buying the longest yacht in world, the thrifty rich lie low--and spend little in comparison.
Inter may have won the Champions League in 2010, but offloaded star striker Samuel Eto'o to Russian big spenders Anzhi Makhachkala in an attempt to cut their wage bill.
In other words, it provides more ammo for small- and mid-market clubs to neutralize the big spenders by arguing for more wealth-spreading luxury taxes in the name of competitive balance.
Simple: municipalities have become big spenders swimming in debt.
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In the last twenty seasons of Premier League soccer Ferguson and United have seen big spenders in Liverpool, Newcastle United, Blackburn, Leeds, Arsenal, Chelsea, and Manchester City challenge them for the title.
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