More frequently than ever before, we want to take immediate action and transact on Big Data, and no SQL databases are quickly becoming the hammer to crack this nut.

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Some Big Data companies are beginning to look at ways of taking the SQL language and allow these queries to be performed on Hadoop.

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Instead, the reason why the conversation around bringing SQL to Hadoop has been so heavily discussed, is because the majority of the revenue opportunity for Big Data vendors is currently in helping enterprises transform and accelerate the evolution of their non-transactional data management into the Hadoop framework.

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