This was imposed on wine retailer The Trade Beverage Company Ltd of Mobberley in Cheshire.

BBC: Tax dodgers named on HMRC list

The company's decision was first reported by the trade journal Beverage Digest.

WSJ: Gatorade to remove controversial ingredient

With the growth of energy drinks such as Monster and Red Bull expected to slow, Kickstart could also signal the emergence of a new category that plays off the promise of energy and other health benefits, said John Sicher, publisher of the trade journal Beverage Digest.

NPR: Mountain Dew Introduces A Breakfast Drink

"This is a terrible recommendation, " said Sarah Longwell, managing director of the American Beverage Institute, a restaurant trade group.

WSJ: New Threshold Urged on Drunken Driving