After all, the produce section is now teeming with Superfruits, and the beverage aisle can barely resist collapse under the burden of bottles filled with the magical elixirs of acai, pomegranate, and mangosteen among other juices of functional distinction.

FORBES: The Superfruit That's Truly Super: Baobab Boosts Health, Poor African Families & Gin

The revival of the beverage industry stems beyond merely boozing at happy hour or a growing selection of premium bottles at the grocery store, it is a craft that involves education, networking, and promotion.

FORBES: Beyond Drinking