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When he told his priests Thursday "to go look for the lost sheep, " he added that when they come back, they "better smell like those sheep, " Arroyo said.
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So what does Buck's breakthrough have to do with making public restrooms smell better?
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We all have a better sense of smell than we give ourselves credit for.
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When you get up in the morning, if you dont smell oil you better go find it.
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The better you can see, the less you need to smell.
ECONOMIST: Smell, vision and genes: More colour, less odour | The
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The smell, the colors, the conversation, the atmosphere: the products are better, and even beyond that, there is a direct connection with the farmers.
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But the result is something that conveys the feel, or perhaps more accurately the smell, of one of recent history's most thrilling elections, and it does so better than any of the other books already on the market.
ECONOMIST: How Barack Obama beat the Clintons and won the White House
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When you incorporate what you are sensing through taste, touch, smell, sight, and hearing, when telling the story of your brand, the reader can better identify with what you have experienced.
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