Log on to Twitter, look at which tweets are getting the best traction.

FORBES: Names You Need To Know: Jeff Howe

Compelling pieces from within a publication could draw additional subscribers and readers, thereby rewarding the publications that produce the best material with additional traction and strength.

FORBES: Could Your Next Book Be Written By A Machine?

Social media experts, gurus, ninjas, and magicians have sprung up to fill this need in the marketplace and so far there has been fairly good traction in figuring out how to best utilize Facebook and other social channels to engage with consumers.

FORBES: Four Crucial Takeaways On Facebook ROI

The book became a best-seller at a time when women's liberation was just beginning to find traction and made Ms. Brown into a national figure.

WSJ: Cosmopolitan Editor Helen Gurley Brown Dies at Age 90