My next thought stems from a recent experience I had involving Dr. Ben Goldacre, author of Bad Pharma.

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Ben Goldacre, doctor and Bad Science columnist in the Guardian been a driving force behind this issue.

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Ben Goldacre is now on a North American tour promoting his book, Bad Pharma, his expose of the pharmaceutical industry.

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However, as pointed out by Dr. Ben Goldacre (Bad Pharma, p 225), no head-to-head comparative trials of statins have ever been done.

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The volume of MMR coverage was also "huge", with 1, 257 stories in the national press in 2002, according to science writer Dr Ben Goldacre.

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