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But on a more creative and mindful level, improvisation has "value, " says creativity expert Robert Epstein, a former editor of Psychology Today and founder of the Cambridge Center for Behavioral Studies.
CNN: Roboticist sees improvisation through machine's eyes
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Behavioral studies show that when an individual seeks information about something and is able to act upon it, the conversion of that intent will be 70 percent more efficient than a classical push ad.
FORBES: Engagement Advertising: The Future Of Brand Advertising?
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There have been no behavioral finance studies that found a plausible relationship between longer time horizons and less emotional stress during bear markets.
FORBES: A Fighter Pilot's View Of Age-Based Asset Allocation
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When deciding how to add social features, many of the app and device makers were influenced by the research of Stanford professor BJ Fogg, who studies behavioral motivation.
CNN: Fitness tools that tap the power of your friends
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She is a recipient of numerous awards, including the AERA Scholars of Color Distinguished Scholar Award, the AERA Division C Sylvia Scribner Award, a Bernard Osher Fellowship with the Exploratorium Museum of Science, and a fellowship at the Center for Advanced Studies in the Behavioral Sciences.
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Increasingly more U.S. kids are taking behavioral drugs, according to several studies.
CNN: STORY HIGHLIGHTS
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Johns Hopkins University behavioral biology professor Roland Griffiths struggles with the same ethical questions when he studies the chemicals behind hallucinogenic mushrooms.
MSN: Scientist haunted by misuse of drugs he invented
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"Those studies were not definitive, but they extended the concern from children with behavioral issues to the general population, " says Michael Jacobson, Ph.
CNN: FDA weighs food dye, hyperactivity link
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But studies show that, on their own, eating more of them without making other behavioral changes doesn't result in any weight loss.
CNN: What you thought you knew about obesity is wrong
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Studies show that children who eat meals with their families are less likely to have behavioral problems, more likely to do well in school, and more likely to have a healthier diet.
NPR: Savoring Memories of Sunday Dinner
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More recently, a pair of government-funded studies in the U.K. revived interest in the link between food dyes and behavioral problems.
CNN: FDA weighs food dye, hyperactivity link