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Consumer behavior and TV set maker strategies are resulting in widely diverging TV product ranges across the world.
FORBES: Connect
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This focused approach along with pricing and packaging strategies to adapt to shifting demographic and consumer behavior trends in developed markets, has driven sales growth for the company through the protracted global slowdown.
FORBES: Heinz's Thicker Margins And Global Growth Will Lift Results
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Social influence represents a profound change in the way we need to think about consumer behavior and decision making, but there are dozens if not hundreds of social strategies businesses can choose from, and the most lucrative are based on the power of connecting face-to-face.
FORBES: Facebook or Face-to-Face: The Real World Social Network Still Triumphs
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Data integration and management strategies are also needed to measure Hispanic buying power and trends in their behavior as consumers so that companies can allocate resources properly and measure their return on investment.
FORBES: Big Data Shows The Growing Influence of Hispanics Will Change Business Models
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Nobody would deny that retailing has gotten tougher in the past few years, but equally so, brands have learned that if they can create some degree of emotional engagement (in additional to the rational stuff like merchandise range, fair pricing strategies, and customer service), they are bound to see positive behavior toward the brand.
FORBES: Ron Johnson Ousted As J.C. Penney CEO