There is a big caveat here: Surveys are not necessarily the most reliable way to measure behavior people often say they do one thing when they actually do something else.
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The holiday shopping season is an important time for companies and analysts to measure the spending behavior of consumers.
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People are cynical about ROI, but after years of validated research we can confidently say that loyalty-based engagement metrics are always a leading-indicator, predictive measure of consumer behavior.
Data integration and management strategies are also needed to measure Hispanic buying power and trends in their behavior as consumers so that companies can allocate resources properly and measure their return on investment.
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We do not only analyze emotional expressions but also measure eye tracking, behavior, facial recognition, attention time, head pose, and even more in the near future.
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Researchers have developed new tools to measure the nuances of risky behavior, and their findings have dashed that stereotype.
In the first two experiments, the researchers took to the sidewalks near Berkeley and investigated the relationship between car type -- a reliable, if crude, measure of status -- and driver behavior.
Whether wrecking the US-Saudi alliance is a good thing or a bad thing, it's unlikely that the current US government recognizes either that it has been destroyed, or that this has happened in large measure as a consequence of the administration's behavior.
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Yet we have an outright ban on health considerations in part because health outcomes are easier to measure than health behaviors ex post, and so any attempts to punish unhealthy behavior risks punishing unfortunate genetics.
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