Adobe was interested in Behance because it knew it needed to build a community that went beyond the tribes of tool users that have migrated with their individual software products.
Belsky used the example of two isolated creative communities on Behance, grafitti artists and light artists who started following each other and ended up collaborating on campaigns for big ad agencies.
This is just the kind of public sharing of design leading to exposure and world domination that Adobe was thinking about when it bought the Behance portfolio empire last month.
But along with people-oriented updates about projects you are collaborating on or new portfolio samples posted to Behance by designers you are following, the CC app also includes the status of your apps, assets and settings stored in your Creative Cloud account.